On the Celebrity Spokesperson Currently we could hardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV net or other media This is an intensely popular trend that we cannot fail to notice There is no doubt that the celebrity spokespeople could boost the sale of a product A host of celebrity spokespersons however have emerged as the marketing tool of some companies even companies producing and selling fake and inferior items This kind of behavior has produced negative impacts on consumers and whole society which should be severely criticized and penalized Of course as is known to all everything has both bright and dark sides Some stars endorsement of social activities and public campaigns raises public awareness giving rise to changes in public behavior In this case they serve as positive role models of the general public To name only one case Pu CX a household figure acting as the celebrity spokesman of the China AIDS Foundation contributes greatly to the cause of AIDS prevention and cure in China 关于选秀节目 Over the past couple of years a variety of talent shows have emerged on TV channels across the nation from Super Girls to Happy Boys and so forth This type of entertainment program is intensely popular especially among young adults and has produced profound impacts on their studies and life There are a couple of reasons behind the tide To start with young folks need role models to learn from So many of them are crazy for contestants participating in these programs This gives rise to the increasing emergence of these shows because TV networks naturally need to cater to young audiences Plus thanks to economic and political reforms carried out by the government this crop of young generation have more freedom and desire to express and showcase themselves Therefore a growing number of young people desire to get involved in these shows This is a divisive topic On my personal level the talent show is a superb means of relaxing and amusing and can hugely relieve our strains As college students however we could not afford to indulge in them and should be aware of the utmost importance of studies 食品安全问题 On the Food Security Over the past couple of years several cases of the food scandal have been disclosed on various media The problem of food security has become a hot button across society The prevalence of food insecurity has greatly impacted public health which the government could not afford to ignore according to the online edition of the People Daily There are a couple of driving forces I would argue behind this undesirable tide First in the course of the rapid economic evolution we ignore moral education giving rise to the rising rate of the problem More importantly the lack of adequate regulation and punishment on those illegal producers enforces the trend As Confucius instructed it is better late than never Prompt and strict measures should be taken to turn back this evil trend The government should launch a massive moral campaign to educate all citizens and draw up tougher laws to crack down on those irresponsible corporations and prohibit them from entering the food industry again I am firmly convinced that through our combined efforts we are bound to enjoy more risk free foods in the days ahead 社会不文明现象 On Uncivilized Behaviors We cannot fail to notice that countless uncivilized behaviors exist in our daily lives such as spitting talking loudly littering saying nasty words in public places and so forth All these are bad manners that we should not lose sight of As an ancient land enjoying a splendid civilization spanning over 5 000 years China is witnessing a surge in improper acts that every Chinese citizen should feel ashamed of Uncivilized behaviors by a host of Chinese both at home and abroad have seriously affected China s image according to an editorial posted on People Daily s official website As Chinese we should not get offended when others point out our weaknesses but should focus more attention on improving ourselves We should strive to identify the causes of those improper behaviors and find ways to eliminate them There are a host of causes I would argue behind this trend To name only one the lack of moral education The government should wage a massive moral campaign to fight against this trend and we ourselves should endeavor to behave decently in our daily lives As college students of the new age we should take the leading role 感恩 On Cultivating the Sense of Gratitude On college campuses across the nation there is a noticeable phenomenon that we cannot afford to ignore far too many young college students lack the sense of gratitude one of the countless traditional virtues of this ancient land with a splendid civilization spanning over 5 000 years These young adults were not and are not aware of the huge importance of expressing gratitude to those who once helped them from teachers to parents and so forth Personally I deem that the root ca