Speech by UN Women Goodwill Ambassador Emma Watson at a special event for the HeForShe campaign, United Nations Headquarters, New York, 20 September 2014Your excellences, UN Secretary-General, president of the General Assembly, executive Director of UN Women and distinguished guests it is an honour for me tobe here today.Today we are launching a campaign called “HeForShe.”I am reaching out to you because I need your help. We want to end gender inequalityand to do that we need everyone involved.This is the first campaign of its kind at the UN: we want to try and galvanize as many men and boys as possible to be advocates for change. And we dont just want to talk about it, we want to try and make sure that it is tangible.I was appointed as goodwill ambassador for UN women six months ago and the more I have spoken about feminism the more I have realized that fighting for womens rights has too often become synonymous with man-hating. If there is one thing I know for certain, it is that this has to stop.For the record, feminism by definition is: “The belief that men and women should have equal rights and opportunities. It is the theory of the political, economic and social equality of the sexes.”I started questioning gender-based assumptions a long time ago. When I was eight I was confused at being called “bossy,” because I wanted to direct the plays we would put on for our parentsbut the boys were not.When at 14 I started being sexualized by certain elements of the media.When at 15 my girlfriends started dropping out of their sports teams because they didnt want to appear “muscly.”When at 18 my male friends were unable to express their feelings.I decided that I was a feminist and this seemed uncomplicated to me. But my recent research has shown me that feminism has become an unpopular word.Women are choosing not to identify as feminists. Apparently I am among the ranks of women whose expressions are seen as too strong, too aggressive, isolating, and anti-men, unattractive, even.Why has the word become such an uncomfortable one?I am from Britain and I think it is right that I am paid the same as my male counterparts. I think it is right that I should be able to make decisions about my own body. I think it is right that women be involved on my behalf in the policies and decisions that will affect my life.I think it is right that socially I am afforded the same respect as men. But sadly I can say that there is no one country in the world where all women can expect to receive these rights.No country in the world can yet say that they have achieved gender equality.These rights I consider to be human rights but I am one of the lucky ones. My life is a sheer privilege because my parents didnt love me less because I was born a daughter. My school did not limit me because I was a girl. My mentors didnt assume I would go less far because I might give birth to a child one day. These influencers were the gender equality ambassadors that made who I am today. They may not know it, but they are the inadvertent feminists who are changing the world today. We need more of those. And if you still hate the wordit is not the word that is important, its the idea and the ambition behind it, because not all women have received the same rights that I have. In fact, statistically, very few have been.In 1997, Hilary Clinton made a famous speech in Beijing about womens rights. Sadly many of the things she wanted to change are still true today.But what stood out for me the most was that less than 30 percent of her audiences were male. How can we affect change in the world when only half of it is invited or feel welcome to participate in the conversation?MenI would like to take this opportunity to extend your formal invitation. Gender equality is your issue too.Because to date, Ive seen my fathers role as a parent being valued less by society despite my needing his presence as a child as much as my mothers.Ive seen young men suffering from mental illness unable to ask for help for fear it would make them less “of a man” or less of “macho”in fact in the UK suicide is the biggest killer of men between 20-49; eclipsing road accidents, cancer and coronary heart disease. Ive seen men made fragile and insecure by a distorted sense of what constitutes male success. Men dont have the benefits of equality either.We dont often talk about men being imprisoned by gender stereotypes but I can see that that they are and that when they are free, things will change for women as a natural consequence.If men dont have to be aggressive in order to be accepted, women wont feel compelled to be submissive. If men dont have to control, women wont have to be controlled.Both men and women should feel free to be sensitive. Both men and women should feel free to be strong It is time that we all perceive gender on a spectrum instead of two sets of opposing ideals.If we stop defining each other