四川省宜宾市一中高2014级英语教研组2016-2017学年上期第11周周训练题 第一节：阅读理解In ancient Egypt, a shopkeeper discovered that he could attract customers to his shop simply by making changes to its environment. Modem businesses have been following his lead, with more tactics (策略). One tactic includes where to display the goods. For example, stores place fruits and vegetables in the first section. They know that customers who buy the healthy food first will feel happy so that they will buy more junk food later in their trip. In department stores, the womens shoe section is generally next to the womens cosmetics (化妆品) section, while the shop assistant is going back to find the right size shoe, bored customers are likely to wander over and find some cosmetics they might want to try later. Besides, businesses seek to attractive customers senses. Stores notice that the smell of baked goods encourages shopping, so they make their own bread each morning and then fan(煽动) the bread smell into the store throughout the day. Music sells goods, too. Researchers in Britain found that when French music was played, sales of French wines went up. When it comes to the selling of houses, businesses also use highly rewarding（优惠）tactics. They find that customers make decisions in the first few seconds upon walking in the door, and turn it into a business opportunity. A California builder designed the structure of its houses smartly. When entering the house, the customer would see the Pacific Ocean through the windows, and then the pool through an open stairway leading to the lower level. The immediate view of water on both levels helped sell these $10 million houses.1. Why do stores usually display fruits and vegetables in the first section? A. To show they are high quality foods. B. To help sell junk food. C. To sell them at discount prices. D. To save customers time.2. According to Paragraph 3, which of the following encourages customers to buy? A. Filling the store with the smell of fresh breadB. Opening the store early in the morning. C. Displaying British wines next to French ones. D. Inviting customers to play music.3. What is the California builders story meant to prove? A. A good first impression increases sales.B. The house structure is a key factor customers consider.C. The more costly the house is, the better it sells. D. An ocean view is much to the customers taste.4. What is the main purpose of the passage? A. To show dishonest business practices.B. To explain how businesses turn people into their customers. C. To introduce how businesses have grown from the past. D. To report researches on customer behavior. 第二节：完形填空Dad had a green comb. He bought it when he married Mum. Every night, he would hand me his 5 and say, Good girl, help Daddy clean it，OK? I was 6 to do it. At age five, this boring task brought me such 7 . I would excitedly turn the tap 8 and brush the comb carefully. Satisfied that Id done a good job, I would happily return the comb to Dad. He would 9 affectionately(慈祥地) at me and place the comb on his wallet. Two years later, Dad started his own 10 , which wasnt doing so well. That was when things started to 11 . Dad didnt come home as early and as much as he used to. Mum and I became 12 with him for placing our family in trouble. With 13 passing, an uncomfortable silence grew between us. After my graduation, Dads business was getting back on track. On my 28th birthday, Dad came home 14 . As usual, I helped him carry his bags into his study. When I turned to leave, he said, Hey, would you help me 15 my comb? I looked at him a while, then 16 the comb and headed to the sink. It hit me then: why, as a child, 17 Dad clean his comb was such a pleasure. That routine meant Dad was home early to 18 the evening with Mum and me. It 19 a happy and loving family. 1 passed the clean comb back to Dad. He smiled at me and 20 placed his comb on his wallet. But this time, I noticed something 21 . Dad had aged. He had wrinkles next to his eyes when he smiled, 22 his smile was still as 23 as before, the smile of a father who just wanted a good 24 for his family.5. A. brush B. bag C. wallet D. comb 6. A. pleased B. annoyed C. comfortable D. shy 7. A. pain B. joy C. sadness D. courage 8. A. on B. out C. over D. in9. A. laugh B. stare C. smile D. shout 10.A. journey B. FamilyC. business D. task 11. A. form B. progress C. change D. improve 12. A. strict B. satisfied C. delighted D. mad 13.A. comfortable B. time C. patience D. speed 14. A. hardly