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商务英语沟通 Business English CommunicationChapter One How to Apply for the Ideal Job(如何申请理想的工作) 本课要点 一Reading Job Advertisement (解读招聘广告) As you read , ask yourself these question 1.Do I have the formal qualification required ?2.Do I have the experience required ?3.Am I really suited for the job ?4.What do I know about the employer ?5.What makes me specially suited for the job ?二Analysing a Specific Job Advertisement (分析特定的招聘广告)三What to Mention in Your Letter or Email (在求职信件中该写些什么)四Attracting an Employers Interest (引起招聘者的注意)五Hints and Tips (技巧提示)Here are some good ways to make your application letter stand out:1.Look for something unusual in your experience or qualifications2.Make the contents of your letter appropriate for the job3.Avoid annoying phrases4.Get someone to read your letter before you send itNEVER send your first draft !5.Keep the letter short 6.Mention the organisation7.Make your letter physically easy to read* Dont use handwriting * Use a good quality printer * Use short sentences and paragraphs* Use plenty of breaks and white space * Use a type or font that can be easily read and use 12-point size* Dont overuse italics , bold , underlining or CAPITALS * Use a spell-check programme but dont rely on that alone. You must also check your letter personally before you send it .* Dont use coloured or fancy paper8.Remember to state which job you are applying for9.Be realistic10.Check again 六Practice Makes Perfect (实践造就完美)专业词汇Reputation 名誉 声望 Professional 专业人员 职业运动员 Qualification 资格 Unpredictability不可预测性Continuity 连续性 Candidate 候选人 应试者 Architect 建筑师 Job seeker 求职者 People-orientated 以人为本的 Prestige 威望 影响力 Application letter 求职信 Interview 面试 采访Offend 冒犯 Summarize 总结 概述 Demonstrate 证明 示范 Commitment 承诺 保证 Innovation 革新Coverage 新闻报道 Template 模板 Overlook 俯瞰 忽视Chapter Two Resume and the Interview (简历与面试)本课要点一The Rasume or Curriculum Vitae (简历)二The Essentials(基本要素)*Full name in Chinese characters and Pinyin. Underline your family name *Adress*Telephone Number*Age, indicated by date of birth*Gender, indicated by Mr, Mrs, Miss, Ms.Here are some of the things that can be included if you have them :*e-mail address*Fax number*Photograph Qualifications : List your qualifications clearly , starting with the highestEducation : List the school and other educational institutions you have attended, again starting with the highest or most recent.Previous Employment Skills Interests and hobbiesFuture career三Model resume (single-page version)(简历样本)四Interview Essentials(面试要点)五What Do You Do Now(如何准备)Times spent in preparation is never wasted. Time wasted is never spent in preparation.Quite simply, to be totally confident about your chances of success you must know almost everthing there is to know about :*The company*The job advertised*The overall business environment the company operates in*The business culture of the company*Existing employees you might know*Where you might fit into the company *The salary you might be offered六The Big Day (面试当天)七What Do I Wear(如何着装)八What Questions Will They Ask(面试问题)九Be Positive(要积极主动)十You Do the Talking (把握表述机会)十一.Dealing with Negatives at the Interview (正确处理面试中的消极因素)十二.Strength from Weakness(变不利为有利)十三.Hints and Tips (技巧提示)*Names *Eye contact *Sit comfortably专业词汇Curriculum vita 个人简历 Resume 履历 Clerk 文员 Coordinator 协调员 Turnover 营业额Orchestra 管弦乐队 Martial arts 武术 Facility 设备 Innovation 革新 创新 Sector 部门Annual report 年度报告 Trainers 运动鞋 Pattern 模式 图案 Consultancy 咨询公司Bachelor 学士 Master 硕士 Doctor (Ph.D)博士Chapter Three Spoken Business Communication (口头商务沟通)本课要点*The first, as always, is to spend as much time as possible on preparation.*The second is to think carefully about the actual content.*The third is to practise your presentation.一.Preparing for the Talk (为演讲准备) 1.The audience 2.The introduction 3.The facts 4.Visual aids 5.Dont trust the technology 6.The venue 7.The length 8.Be ready for questions二.Preparing The Content (搜集素材) 1.Structure *A clear introduction is essential. *Then you move onto the main part of your presentation. *Finally, you must have a conclusion. 2.How long shoud your presentation be?Keep It Short and Simple三.Practice and Presentation Techniques(练习示范与演讲技巧)四.Hints and Tips(技巧提示) 1.When you stand up to begin, take your time and try not to appear nervous. 2.Most of the time you will be speaking to people who want to hear what you have to say. 3.Talk to the people in the audience. 4.Be careful about the things you do with your hands when speaking. 5.Dont just read your speaking notes. 6.Dont speak too fast. 7.Use only a few, well-chosen, visuals. 8.Pause before you move into the final part of your speech. 9.Dont run away the
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