Advance Wit h EnglishModule 4Unit 1AdvertisingPeriod 1Welcome to the unitAnalysis of the teaching material:This is the 1st period of Unit One. The main purpose of this lesson is to make Ss be familiar with the topic of this unit. Objectives:1.To make Ss identify the differences between these two types of advertisements.2. To practice Ss oral English.Teaching important point:How to develop students speaking abilityexpressingby their opinions inthe discussion.Teaching approaches:Teaching approaches is the key step for class teaching. Visual-scene teaching method, tasked-based method as well as the approaches of discussion and so on will be adopted in theteaching process of this lesson. ability of speaking, expressingEmphasis will be put on Ssand brainstorming.Language isbest learned through activities.I llintroducea richvarietyof activitiesand approaches to meet differentneeds of the Ssand make full use of the advantages of multimedia which isvisual,operabletomake my lessonvivid,interestingand第 1页共 3页effective.Interaction Patterns:Teachers -class, individuals, pairsSs ability to work both independently andtogether is very important to their success in the future. It is therefore important for Ss to have opportunities to develop their English skills and knowledge independently, in pairs, in groups and as a class.Teaching Aids: multimedia and a blackboardProcedures for teaching:Step 1Greeting and Lead-in1. Do you know what title of this unit is?2. Which piece of ad-show do you like best?3. Where can you find these ads and do you like them? Step 2 Welcome to the unit1. observation: Ask Ss to observe the six pictures on Page 1 and dive them into two parts.2. Discussion: Look at the six pictures and answer these questions: What image(s) can you see on each poster?What can you read on each poster?What can you learn from each poster?Step 3Pair WorkMore ads for Ss to have a discussion.Step 4Active reading:第 2页共 3页Listen to the material on Page 94 and try to answer these questions:1 What s the ad about?2 What types of things will the stories be judged on?3 What should Ss pay attention to when writing the story?4 Why is it good for Ss to enter English writing competitions?Step 5Mini-writing:Choose one ad and write something to promote your service or products.Step 6Homework1 Look for more interesting ads and show them to your classmates nexttime.2 Make good preparation for Reading part.（撰写人：南京五中黄祖明方玉勇）第 3页共 3页