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管理知识管理,1,Knowledge Management,管理知识管理,2,Knowledge Management,Definitions Do you really need KM? Do you need a CKO? Whats the strategy? Types of knowledge management systems Organizational changes to expect KM software tools,管理知识管理,3,Two Kinds of Knowledge,Knowledge is intangible, dynamic, and difficult to measure, but without it no organization can survive. Tacit: or unarticulated knowledge is more personal, experiential, context specific, and hard to formalize; is difficult to communicate or share with others; and is generally in the heads of individuals and teams. Explicit: explicit knowledge can easily be written down and codified.,管理知识管理,4,Knowledge Management,The move from an industrially-based economy to a knowledge or information-based one in the 21st Century demands a top-notch knowledge management system to secure a competitive edge and a capacity for learning.,管理知识管理,5,Knowledge Management,The new source of wealth is knowledge, and not labor, land, or financial capital. It is the intangible, intellectual assets that must be managed. The key challenge of the knowledge-based economy is to foster innovation.,管理知识管理,6,The Knowledge Economy,The move from an industrially-based economy to a knowledge or information-based one in the 21st Century demands a top-notch knowledge management system to secure a competitive edge and a capacity for learning.,管理知识管理,7,The Knowledge Economy,The new source of wealth is knowledge, and not labor, land, or financial capital. It is the intangible, intellectual assets that must be managed. The key challenge of the knowledge-based economy is to foster innovation.,管理知识管理,8,The Knowledge Economy,For several decades the worlds best-known forecasters of societal change have predicted the emergence of a new economy in which brainpower, not machine power, is the critical resource. But the future has already turned into the present, and the era of knowledge has arrived. -The Learning Organization, Economist Intelligence Unit,管理知识管理,9,The Knowledge Economy,The knowledge economy rests on three pillars: The role that knowledge plays in transactions: it is what is being bought and sold; both the raw materials and the finished goods The concurrent rise in importance of knowledge assets, which transform and add value to knowledge products The emergence of ways to manage these materials and assets, or KM,管理知识管理,10,Definitions,Designing and installing techniques and processes to create, protect, and use known knowledge. Designing and creating environments and activities to discover and release knowledge that is not known, or tacit knowledge. Articulating the purpose and nature of managing knowledge as a resource and embodying it in other initiatives and programs.,管理知识管理,11,Do You Really Need KM?,Competitive success will be based on how strategically intellectual capital is managed Capturing the knowledge residing in the minds of employees so that it can be easily shared across the enterprise Leveraging organizational knowledge is emerging as the solution to an increasingly fragmented and globally-dispersed workplace,管理知识管理,12,Do You Really Need KM?,If your department wants to stop constantly reengineering and downsizing: talented people are assets to be developed for a global 21st Century If you are interested in the Knowledge Grid If you understand that reuse of knowledge saves work, reduces communication costs, and allows a company to take on more projects,管理知识管理,13,Organizational Knowledge: Why Is It Important?,Knowledge can be embedded in processes, products, systems, and controls Knowledge can be accessed as it is needed from sources inside or outside the firm It is versatile and can be transferred formally, through training, or informally, by way of workplace socialization It is the essence of the competitive edge!,管理知识管理,14,Does a KM System Need a Chief Knowledge Officer?,Only if your organization is serious about implementing a knowledge management program Economic realities and and competitive edge factors play a large role,管理知识管理,15,Whats the Strategy?,There are two very different knowledge management strategies: Codification Strategy Personalization Strategy,管理知识管理,16,Knowledge Management Types,Competency Management Knowledge Sharing Competitive Knowledge Management,管理知识管理,17,For Successful Managing of Knowledge,Focus on five tasks: Generating knowledge Accessing knowledge Representing and embedding knowledge Facilitating knowledge Transferring knowledge It is a process of instilling the culture and helping people find ways to share and utilize their collective knowledge.,管理知识管理,18,Knowledge Management Enablers,Leadership Knowledge champions, such as CKOs Culture Access Technology Learning Culture,管理知识管理,19,More on the Importance of Corporate Culture,Changing the culture is imperative. To create a climate in which employees volunteer their creativity and expertise, managers need to look beyond the traditional tools at their disposal: finding ways to build trust and develop fair
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