www.mlzhongguo.com Shanghai Metro Media Introduction Super Light-box 2015/11 Marketing-product team www.mlzhongguo.com GII-20151101 *All prices listed are not tax included Shanghai Metro Media Introduction 24 sheet Super Lightbox 48 sheet Super Lightbox Mega Lightbox Mega Showcase Mega Billboard www.mlzhongguo.com 24 sheet Super Lightbox Advantage & Introduction 6m*1.5m， big release area with strong visual impact Located in the station near the exit and entrance with high media frequency large space for innovative advertising www.mlzhongguo.com Media Location and Rate Card * For each single purchase in A grade station, when placing ads for more than 12 weeks, 25% discount applied, when placing ads for more than 26 weeks,30% discount applied. Grade Line Station Quantity Media Cost (RMB/pce) Production Cost （ RMB/pce） A+ L9 Dapuqiao 2 160,000 2,000/pce S L9 Xujiahui 2 260,000 A+ L11 Jiangsu road 3 160,000 A+ L2 Zhangjiang high-tech Park 1 160,000 A L9 Central Yanggao Rd 2 80,000 A L9 Xiaonanmen 2 80,000 Total 12 Shanghai Metro Media Introduction 24 sheet Super Lightbox 48 sheet Super Lightbox Mega Lightbox Mega Showcase Mega Billboard www.mlzhongguo.com 5.9m*2.8m， Super big release area with strong visual impact Zero contact distance with the people passing by, high memorization & high message acceptance among audiences and with a high frequency in media contact as well For clients who want to build brand image and distribute their brand message in the further 48 sheet Super Lightbox Advantage & Introduction www.mlzhongguo.com Line 2 Peoples Square 48 sheet Super Lightbox L201/L202/ L209/L210 www.mlzhongguo.com Line 2 Peoples Square 48 sheet Super Lightbox L203 L208 www.mlzhongguo.com Line 2 Peoples Square 48 sheet Super Lightbox L201 L210 Media Format Media No. Rate Card （ RMB /4 weeks） Media Cost （ RMB） 48 sheet Super Lightbox L201、 L202、 L209、 L210 680,000/pce 5,800/pce L203、 L204、 L205、 L206、 L207、 L208 480,000/pce Shanghai Metro Media Introduction 24 sheet Super Lightbox 48 sheet Super Lightbox Mega Lightbox Mega Showcase Mega Billboard www.mlzhongguo.com Unique location cover all passenger flow of the station Grand release area with formidable visual impact Zero contact distance with all passenger flow in this station, great creative space offer clients more possibilities to show their brand image, to share their brand DNA and to upgrade their brand value with their audience For client whos willing to consolidate brand image and upgrade brand value in the further Mega Lightbox Advantage & Introduction www.mlzhongguo.com Media Location and Rate Card Grade Line Station Quantity Media No. Rate Card (RMB/pce/4 weeks) Media Cost （ RMB/pce） S L2 Lujiazui 4 L001 480,000 9,650 L002 680,000 12,550 L003 580,000 11,150 L004 580,000 12,500 S L2 East Nanjing Road 3 L001、 L002 160,000 6,100/pce L003 240,000 12,000 S L2 Zhongshan Park 1 L001 480,000 10,040 www.mlzhongguo.com L2 陆家嘴站厅 （ L001） 媒体刊例： RMB 480,000/4周 制作费： RMB 9,650/张 Line 2 Lujiazui Mega Lightbox L001 www.mlzhongguo.com Line 2 Lujiazui Mega Lightbox L002 www.mlzhongguo.com Line 2 Lujiazui Mega Lightbox L003 www.mlzhongguo.com Line 2 Lujiazui Mega Lightbox L004 www.mlzhongguo.com 二号线 陆家嘴 Media Format Media No. Rate Card （ RMB /4 weeks） Media Cost （ RMB） Mega Lightbox L001 480,000 9,700 L002 680,000 12,600 L003 580,000 11,200 L004 580,000 12,500 Line 2 Lujiazui Mega Lightbox L001L004 www.mlzhongguo.com Line 2 East Nanjing Road Mega Lightbox L001/L002 www.mlzhongguo.com Line 2 East Nanjing Road Mega Lightbox L003 www.mlzhongguo.com 二号线 南京东路 Line 2 East Nanjing Road Mega Lightbox L001L003 Media Format Media No. Rate Card （ RMB /4 weeks） Media Cost （ RMB） Mega Lightbox L001 180,000 6,100 L002 180,000 6,100 L003 280,000 12,000 www.mlzhongguo.com Line2 Zhongshan Park Mega lightbox L001 www.mlzhongguo.com Line2 Zhongshan Park Mega lightbox L001 Media Format Media No. Rate Card （ RMB /4 weeks） Media Cost （ RMB） Mega Lightbox L001 480,000 10,000 Shanghai Metro Media Introduction 24 sheet Super Lightbox 48 sheet Super Lightbox Mega Lightbox Mega Showcase Mega Billboard www.mlzhongguo.com Big area with strong visual impact Mega Showcase provide space to display， effective to improve the brand image Two-sides digital screens provide vivid image and interactive game Combined with wall sticker, Our clients can practically dominated the whole brand exhibit area Mega Showcase Advantage & Introduction www.mlzhongguo.com L11 Xujiahui Mega Showcase PD001 www.mlzhongguo.com L11 Xujiahui Mega Showcase PD002 www.mlzhongguo.com L11 Xujiahui Mega Showcase PD001/PD002 Media Format Media No. Rate Card （ RMB /4 weeks） Mega Showcase PD001 420,000 *含双侧电子屏， 55寸 *3块 /侧 *2侧 Include 2 sides PD002 320,000 *不含双侧电子屏 PD001+PD002 520,