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中学学科网(WWW.ZXXK.COM)- 全国最大的教育资源门户网站。联系地址:北京市房山区燕化星城北里 1 号楼 4-502 邮政编码:102413 联系电话:010-58425255 58425256 58425257 传真:010-89313898 联系邮箱:czfwzxxk.com 第 1 页2017 高考英高考英语阅读语阅读理解解析版理解解析版汇编汇编( (54) )阅读理解。阅读下列短文,从每题所给的四个选项(A、B、C 和 D)中,选出最佳选项。Businesses are witnessing a difficult time, which has in turn produced influence on consumers desire to go green. However, shoppers are still laying stress on environmental concerns.Two thirds of customers say that environmental considerations inform their purchases to the same degree as they did a year ago, while more than a quarter say that they are now even better aware of the environmental effect on what they buy.This may help to influence how shops store goods on their shelves. And the companies should still make efforts to become more environmentally friendly. Two out of three people think it is important to buy from environmentally responsible companies, with about one in seven saying that they had even decided to take their custom elsewhere if they felt a companys environmental reputation was not good enough.Harry Morrison, chief executive(主管)of the Carbon Trust, sympathizes:“I understand this situation where survival is very important now. But from environmental considerations, the clock is tickingwe dont have much time. In addition, cutting carbon has an immediate effect as costs drop and a medium-term benefit for the brand.”Larger companies have an extra motivation to look at reducing their carbon footprint, as new rules next year will require businesses to buy carbon allowances to make up for their emissions(排放). Those that have taken early action will have a head start. More than two thirds of consumers are not clear about which companies are environmentally responsible. This suggests that firms that are able to relay clearly their message to the public will be in a pole position to attract shoppers.The Carbon Trust believes that it can help by informing customers about the good work companies are doing. “When companies are granted(授予)the standard, they can use a logo(标识)in all their marketing which makes it clear that they are working towards cutting emissions,” Mr. Morrison said. 中学学科网(WWW.ZXXK.COM)- 全国最大的教育资源门户网站。联系地址:北京市房山区燕化星城北里 1 号楼 4-502 邮政编码:102413 联系电话:010-58425255 58425256 58425257 传真:010-89313898 联系邮箱:czfwzxxk.com 第 2 页( ) 1. Whats the main idea of the passage?A. Businesses are finding ways to send their message to the shoppers.B. Companies will soon get information about cutting carbon emissions.C. Firms are making efforts to encourage customers to keep goods at home.D. Firms are urged to cut carbon emissions by shoppers environmental awareness.( ) 2. The underlined word “inform” in Paragraph 2 probably means“ ”.A. affect B. change C. disturb D. reject( ) 3. According to Harry Morrison, businesses .A. will benefit from cutting carbon emissionsB. should buy carbon allowances for shoppersC. are required to make up for their carbon emissionsD. have encouraged shoppers to take their custom elsewhere( ) 4. We can learn from the passage that businesses will .A. have a strong desire to reduce costsB. use the same logo in their marketingC. gain advantages by taking early actionD. attract more shoppers by storing goods【语篇解读】本篇文章为说明文。现在顾客购物已经开始考虑环保的问题。面临顾客环保的心理需求,企业只有主动采取措施,减少排放,才会更好地赢得顾客的信赖,进而获得更好的收益1、答案 D。【解析】主旨大意题。根据第一段最后一句“However, shoppers are still laying stress on environmental concerns”及最后一段第一句可知,企业因购买者的环保意识而去减排。故选D 项。2、答案 A。【解析】词义猜测题。由本段中“while more than a quarter say that they are now even better aware of the environmental effect on what they buy”可知,现在三分之二的顾客在购物时对环中学学科网(WWW.ZXXK.COM)- 全国最大的教育资源门户网站。联系地址:北京市房山区燕化星城北里 1 号楼 4-502 邮政编码:102413 联系电话:010-58425255 58425256 58425257 传真:010-89313898 联系邮箱:czfwzxxk.com 第 3 页境的考虑比一年前程度加深了。因此 A 项符合句子意思3、答案 A。解析】推理判断题。根据第四段最后一句“cutting carbon has an immediate effect as costs drop and a medium-term benefit for the brand”可以推断出:商业会受益于减排。因此 A 项符合文章。4、答案 C。【解析】推理判断题。根据第五段最后一句“This suggests that firms that are able to relay clearly their message to the public will be in a pole position to attract shoppers”可知,早采取行动减排的企业可以更好地吸引顾客。因此可以推断出 C 项。【阅读理解】阅读下列短文,从每题所给的四个选项(A、B、C 和 D)中,选出最佳选项。Skeptics are a strange lot.Some of them refuse to admit the serious threat of human activities to the enviroment, and they are tired of people who disagree with them.Those people,say skeptics,spread nothing but bad news about the environment.The “ecoguilt”brought on by the discouraging news about our planet gives rise to the popularity of skeptics as people search for more comforting worldviews.Perhaps that explains why a new book by Bjorn Lomborg received so much publicity.That book ,The Skeptical Environmentalist, declares that it measures the “real state of the world”as fine. Of course ,another explanation is the deep pockets of some big businesses with special interests. Indeed, Mr. Lomborgs views are similar to those of some industryfunded organizations, which start hu
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