1 This is a licensed product of AM Mindpower Solutions and should not be copied 2 This is a licensed product of AM Mindpower Solutions and should not be copied TABLE OF CONTENTS List of Figures . 9 List of Tables . 13 1. Global Baby Food and Formula Industry . 15 1.1. Consumer Behavior and Regulations . 15 Consumer Buying Behavior . 15 Regulations . 16 1.2. Market Size and Forecast . 17 Growing Middle Class . 18 Rising Per-capita income . 19 Rising Women Participation in Labor Force . 19 Large Range of Products Offering. 20 1.3. Market Segmentation . 20 1.4. Industry Opportunities . 22 1.4.1. Rising Awareness of Organic Baby Food . 22 1.4.2. Rising Birth Rate in Developing Nations . 22 2. Performance by Geography . 24 3. The US Baby Food and Formula Industry . 25 3.1. Market Size . 26 Falling Birth Rate . 27 3.2. Industry Segmentation-Retail Sales and Forecast . 27 3.2.1. Baby Food Market and Forecast . 28 3.2.1.1. Segmentation by Dry, Ready-to-feed and Other Baby Food . 29 3.2.2. Formula Milk Demand and Segmentation by base Ingredient . 30 3.3. The US Organic Baby Food Demand . 32 3.4. SWOT Analysis . 33 Strengths. 33 Weakness . 33 3 This is a licensed product of AM Mindpower Solutions and should not be copied Opportunity . 33 Threats. 34 3.5. Industry Opportunities and Growth Drivers . 34 Infants on Mother Feed vs Formula Milk . 34 Working Women Population . 36 US healthcare Spending . 37 Rising Per Capita Income . 38 The US Milk Powder Production . 39 3.6. Country Analysis and Industry Insights . 41 3.6.1. Key Findings . 41 3.6.2. Political and Regulatory Structure . 41 Regulatory Body . 41 3.6.3. Macro Economic Indicators: Current and Projections . 42 The US Economy, Impact over baby food demand. 42 Population, 2006-2015 .