GBUTtem,机密,此报告仅供客户内部使用。未经麦肯锡公司的书面许可，其它任何机构不得擅自传阅、引用或复制。,Document,Date,GBUTtem,1,* 资料来源：,Unit of measure,High Low,Legend Legend Legend,Text,Text,Text Text Text,Title,x,+,x,+,Text,Text,Text,GBUTtem,2,EXHIBIT TITLE,* 资料来源：,GBUTtem,3,* 资料来源：,Unit of measure,GBUTtem,4,Text,Text,Text,Text,Text,Text,Text,Text,Text,Text,2X2 CUBED,* 资料来源：,Unit of measure,GBUTtem,5,2X2 TOWER,* 资料来源：,Unit of measure,GBUTtem,6,Place,Price,Product,Package,Positioning promotion,Product offering,5Ps MARKETING,* 资料来源：,Unit of measure,GBUTtem,7,Strategy,Skills,Systems,Staff,Shared values,Structure,Style,7S,* 资料来源：,Unit of measure,GBUTtem,8,ARROW 3D,* 资料来源：,Unit of measure,GBUTtem,9,CUBES1 3D,* 资料来源：,Unit of measure,GBUTtem,10,CUBES2 3D,* 资料来源：,Unit of measure,GBUTtem,11,* Footnote Source:,CUBES3 3D,* 资料来源：,Unit of measure,GBUTtem,12,Text,Text,Text,Text,CUTOUT 3D,* 资料来源：,Unit of measure,GBUTtem,13,New entrant,Suppliers,Industry competitors,Buyers,Substitutes,FORCES AT WORK,* 资料来源：,Unit of measure,GBUTtem,14,Text,Text,Text,Text,Text,Text,Text,Text,Text,Text,JOINT,* 资料来源：,Unit of measure,GBUTtem,15,Text,Text,Text,Text,LEVEL SEPARATE 4,* 资料来源：,Unit of measure,GBUTtem,16,Text,Text,Text,LINEAR A 3D,* 资料来源：,Unit of measure,GBUTtem,17,Text,Text,Text,Text,LINEAR B 3D,* 资料来源：,Unit of measure,GBUTtem,18,Text,Text,Text,LINEAR C 3D,* 资料来源：,Unit of measure,GBUTtem,19,Text,Text,Text,LINEAR D 3D,* 资料来源：,Unit of measure,GBUTtem,20,Text,Text,Text,Text,LINEAR E 3D,* 资料来源：,Unit of measure,GBUTtem,21,Text,Text,Text,LINEAR G 3D,* 资料来源：,Unit of measure,GBUTtem,22,Text,Text,LINEAR I 3D,* 资料来源：,Unit of measure,GBUTtem,23,Text,Text,Text,Text,LINEAR J 3D,* 资料来源：,Unit of measure,GBUTtem,24,Text,Text,Text,Text,LINEAR N 3D,* 资料来源：,Unit of measure,GBUTtem,25,Text,Text,Text,LINEAR P 3D,* 资料来源：,Unit of measure,GBUTtem,26,Text,Text,LINEAR Q 3D,* 资料来源：,Unit of measure,GBUTtem,27,Text,Text,LINEAR Q 3D,* 资料来源：,Unit of measure,GBUTtem,28,Plan,Implement,Support,LINKS 3,* 资料来源：,Unit of measure,GBUTtem,29,PERSPECTIVE 3D,* 资料来源：,Unit of measure,GBUTtem,30,Text,Text,Text,PROPELLER 3D,* 资料来源：,Unit of measure,GBUTtem,31,RINGS 3D,* 资料来源：,Unit of measure,GBUTtem,32,Text,Text,SCALE,* 资料来源：,Unit of measure,GBUTtem,33,Text,Text,SCALES,* 资料来源：,Unit of measure,GBUTtem,34,Text,Text,Text,Text,Text,Text,SIZES IN,* 资料来源：,Unit of measure,GBUTtem,35,SPIRAL1 3D,* 资料来源：,Unit of measure,GBUTtem,36,Spiral,Brakes,Tube in tube,SPIRAL2 3D,* 资料来源：,Unit of measure,GBUTtem,37,Text,Text,Text,Text,SPOTLIGHT,* 资料来源：,Unit of measure,GBUTtem,38,Text,Text,Text,Text,Text,Text,STAIRCASE,* 资料来源：,Unit of measure,GBUTtem,39,Stars 3D,* 资料来源：,Unit of measure,GBUTtem,40,Text,Text,WIRE CUBES,* 资料来源：,Unit of measure,GBUTtem,41,Text,Text,Text,Text,Text,Text,Text,ARROWS,* 资料来源：,Unit of measure,GBUTtem,42,Text,LEVEL 1,* 资料来源：,Unit of measure,GBUTtem,43,Text,Text,LEVEL 2,* 资料来源：,Unit of measure,GBUTtem,44,Text,Text,Text,LEVEL 3,* 资料来源：,Unit of measure,GBUTtem,45,Text,Text,Text,Text,LEVEL 4,* 资料来源：,Unit of measure,GBUTtem,46,Text,Text,Text,Text,Text,LEVEL 5,* 资料来源：,Unit of measure,GBUTtem,47,Text,Text,Text,Text,Text,Text,LEVEL 6,* 资料来源：,Unit of measure,GBUTtem,48,Text,Text,FLOW 2,* 资料来源：,Unit of measure,GBUTtem,49,Text,Text,Text,FLOW 2 TITLE,* 资料来源：,Unit of measure,GBUTtem,50,Text,Text,Text,FLOW 3,* 资料来源：,Unit of measure,GBUTtem,51,Text,Text,Text,Text,FLOW 3 TITLE,* 资料来源：,Unit of measure,GBUTtem,52,Text,Text,Text,Text,FLOW 4,* 资料来源：,Unit of measure,GBUTtem,53,Text,Text,Text,Text,Text,FLOW 4 TITLE,* 资料来源：,Unit of measure,GBUTtem,54,Text,Text,Text,Text,Text,FLOW 5,* 资料来源：,Unit of measure,GBUTtem,55,Text,Text,Text,Text,Text,Text,FLOW 5 TITLE,* 资料来源：,Unit of measure,GBUTtem,56,Text,Text,Text,Text,Text,Text,FLOW 6,* 资料来源：,Unit of measure,GBUTtem,57,Text,Text,Text,Text,Text,Text,Text,FLOW 6 TITLE,* 资料来源：,Unit of measure,GBUTtem,58,Text,Text,Text,Text,BLADES,* 资料来源：,Unit of measure,GBUTtem,59,Text,Text,Text,Text,BOX,* 资料来源：,Unit of measure,GBUTtem,60,Text,Text,Text,Text,BOX,* 资料来源：,Unit of measure,GBUTtem,61,Text,Text,Text,CYCLE 1,* 资料来源：,Unit of measure,GBUTtem,62,Text,Text,CYCLE 2,* 资料来源：,Unit of measure,GBUTtem,63,Text,Text,Text,CYCLE 3,* 资料来源：,Unit of measure,GBUTtem,64,Text,Text,Text,Text,CYCLE 4,* 资料来源：,Unit of measure,GBUTtem,65,Text,Text,Text,Text,Text,CYCLE 5,* 资料来源：,Unit of measure,GBUTtem,66,Text,Text,Text,Text,Text,Text,CYCLE 6,* 资料来源：,Unit of measure,GBUTtem,67,Text,Text,Text,Text,Text,Text,Text,CYCLE 7,* 资料来源：,Unit of measure,GBUTtem,68,Text,Text,Text,Text,Text,Text,Text,Text,CYCLE 8,* 资料来源：,Unit of measure,GBUTtem,69,Text,Text,Text,Text,Text,Text,INCOMING,* 资料来源：,Unit of measure,GBUTtem,70,Text,Text,Text,Text,Text,RIBBON,* 资料来源：,Unit of measure