1-1,Technology and Management of Information Systems,Zhang Chenghong(张成洪) Ph. D / Associate Professor Information Management and Information Systems Department School of Management Fudan University Office: Room 805 Telephone: 65643208 Email: chzhangfudan.edu.cn,1-2,Course Introduction,Main Course Objectives Become comfortable with the technologies that are shaping business today Acquire tools that will help you assess technological trends Know how to Manage Information Systems,1-3,Assignments of Course,For class Build an online community vcampus.fudan.edu.cn For team: Presentations on class new trends of IT innovative applications of IS in enterprises For individual: The final take-home exam paper The corporate information system applications Or an IS planning case,1-4,Class 1 IT, IS & New Business Environment,Basic concepts of MIS The new world of business Enterprise informatization Classification of information systems Information Architecture,1-5,1. 管理信息系统概念介绍,数据、信息、知识 信息系统 基于计算机的信息系统 信息技术 管理信息系统,1-6,数据：符号、事实和数字 可能对用户没有意义,Happy New Year!,How are You?,1-7,Sender,Receiver,数据,信息,信息：有用的数据,“一个人的垃圾（数据）是另一个人的财富（信息）”,知识是一种可随时间地点改变而改变的事物运作理论,1-8,系统：,输入,输出,转化,控制,目标,为了达到共同目标而结合在一起的要素群体,1-9,信息系统 (information system, IS),信息系统是为一定目的而收集、处理、存贮、分析和传播信息的工具或方法。,输入,处理,输出,控制,1-10,基于计算机的信息系统（CBIS）,Communications Media and Networking Support,Programs and Procedures,End User and IS Specialists,Data and Knowledge Bases,Machines and Media,Control of System Performance,Storage of data resources,Processing data into information,Input of data resources,Output of information products,Data Resources,Hardware Resources,Network Resources,Software Resources,People Resources,Resources and Activities,Information Technology,Using (computer) technology to implement the information pieces of business processes Results in faster, cheaper, more reliable processes,IT is not only about computers,Successful IT solutions are a combination of strategy technology organization people,1-13,MIS, IS, IT,Functional MIS Management of Information Systems IS & IT,1-14,IS职业道路,程序员/分析员,系统分析员,管理入门,项目领导,程序员,主管,主任（CIO）,数据库分析员 系统程序员 硬件/软件规划员 通讯专家 内部顾问,技术层,决策层,行政管理层,专家,1-15,2. The new world of business,IS has become an important part of daily business IS enable changing the way of traditional business : Case: NFO Research and Talkcity: Transforming Market Research on the Web,1-16,The New World of Business,Business pressures,Enterprise,IS&IT,Organizational responses,1-17,Business Pressures,Market Pressures Powerful customers Global economy,Technological Pressures Innovation and obsolescence Information overload,Societal Pressures Social responsibility Ethical issues,Enterprise,1-18,Organizational Responses,Enterprise,Strategic systems,BPR,Electronic commerce,Business alliances,Continuous improvement efforts,1-19,Strategic Systems,Strategic systems provide organizations with strategic advantages, thus enabling them to increase their market share, to better negotiate with their suppliers, or to prevent competitors from entering their territory.,1-20,Continuous Improvement Efforts,Improved productivity Just-in-time Total Quality Management (TQM) Improved decision making Managing information and knowledge Innovation and creativity Change management Customer service,1-21,Business Process Reengineering (BPR),Reducing Cycle Time (CT) Empowerment of employees Mass customization Restructuring and team-based structure,1-22,Business Alliances,Joint Ventures Virtual Corporations,1-23,Virtual Organization,LOGISTICS COMPANY,DESIGN COMPANY,MANUFACTURING COMPANY,FINANCE COMPANY,SALES & MARKETING COMPANY,1-24,Electronic commerce,Any Place Any Time Any Way,1-25,Organizational Responses Cases,American Airline Dell UPS Wall-Mart Cisco,1-26,American Airline uses its Sabre Web page (http:/www.sabre.com) to provide information about the company and list flight schedules and make flight and hotel reservations for customers on the Web.,1-27,1-28,One focused vision made Dell the worlds leading direct computer systems company, with 36,500 employees in 34 countries around the globe. Dell bold conceptdirect customer contacthas made Dell one of the most successful companies of the 1990s.,1-29,应用案例戴尔计算机公司 ：直销与个性化服务的典范,向企业销售:5,000家美国公司服务的“首页”计划。当戴尔公司赢得一家有400百人以上的企业客户时，它就为那家客户建立首页。首页只不过是一套比较小的网页，常常同客户的内联网联接(销售和租赁），让获准的雇员在线配置个人计算机、付款、跟踪交付的情况每天约有500万元的戴尔个人计算机以这种方式定货。首页让客户能即刻得到技术支持（再也不用在电话里等待！），与销售人员联系。 向个人销售：网上订购、网上跟踪、网上支付,Dell Computer,供应商,物流合作伙伴,Internet,Internet,制造合作伙伴,Internet,Internet,顾客利用Web查询信息， 提出要求或确定定单,Dell Online,在Autin,Texas组装美国PC；在Limerick, Ireland组装欧洲PC；在Penang, Malaysia组装亚洲PC。,UPS,CPU：intel; 硬盘：maxtor 主板：Selection,1-31,UPS: is transforming itself from a package delivery firm to one that offer total solutions to customers global commerce needs.,1-32,Case: UPS,In late 2000, best known for reliable,efficient package delivery. Delivery 13.6 million packages a day se