Liren College of Yanshan UniversityFrench Fashion Culture in My Eyes Course: Tourism English Grade: 2010Class: 4Name: Tourism Management2013-11-25Introduction|引言 Talk about the French culture, first of all, let me think of French fashion. French fashion is famous in the world because of its excellent material, design and manufacture. It dares to guide the world fashion. French world-famous fashion is a “French high-quality industry” onparwith French perfume, French cosmetics and French wine, and it is the pride of France.In Paris, 2000 boutique bosses slogan is: “Dont sell fashion second”. And in the streets, it hardly sees two women wearing identical. There is the only TVstation in the world which only broadcasts fashion shows and fashion interviews. Specially，no explanation, no host, broadcasts 24 hours every day. Paris held Paris Spring Fashion Fair and Paris Winter Fashion Fair every year. They are the most famous international fashion event, leading the fashion trends of the world, and affecting the popular concept.Because French culture is unique and developmental, the diversity of culture has created the openness of the French designer, fashion is more open. Clothing production and processing industry have been in Paris, under the background of culture, creativity and new products are the focus of the pursuit for the French designer.Cartier, Chanel, LV( Louis vuitton) and numerous street cafes are molded into the French most countries in the world to understand the art of living. Let us feel concerned about France, fell in love with France or even study in France, are to make our life become really and Wonderful. When fashion is really become a kind of life attitude and way of life, and into the most ordinary life, this is the highest level of fashion. Senior French clothing is the essence of French fashion, each piece of fashion is like a work of art. Designers are free to express their creative ideas, to express the trend of reverie and appreciate beauty. High fashion also is a symbol of French fashion, but it is more for the fashion show to display the designers novel idea and superb artistry, and show the international new trend in the development of fashion.France has a lot of high-end fashion and many brands, which are well-known in the world as many as 21, they are LV, Chanel, Dior , Givenchy, YSL, Hermes, Balmain, Calvin, Jean-Louis Scherrer， Christian Rotorua, Emmanuel Enka Luo, Hana Maury, Lanvin, Louis Filo, Neenah Richie, Pierre Cardin，Toronto and so on. In these high fashion brands, LV（ Louis Vuitton ）is a French national treasure fashion brand. Louis Vuitton Malletier, or sometimes shortened to LV, is a French luxury fashion and leather goods brand and company, one of the main divisions of LVMH headquartered in Paris, France. Known especially for bags and trunks, the company collaborates with prominent figures for marketing and design (most noted, Gisele Bndchen, supermodel, & Marc Jacobs, fashion designer). Internationally renowned and highly regarded for name recognition in the fashion world, as a result LV has become one of the most counterfeited contemporary luxury brands known. LV is also one of the oldest fashion houses in the world, having started around 1850s. It sells its products strictly through its own retail stores and online (as an effort against counterfeit). It primarily competes with Versace, Gucci, Fendi, Chanel, Prada and similar luxury fashion brands. Chanel is a Parisian fashion house founded by Gabrielle Chanel, recognized as one of the most established in haute couture, specializing in luxury goods (haute couture, ready-to-wear, handbags, perfumery, and cosmetics among others).Chanel has always specialized in items such as simple suits, dresses, womens pants, and costume jewelry. Coco Chanels vision was to replace such opulent, sexy pieces with items which conveyed casual elegance. Her designs and creations are timeless, considering the basic silhouettes have remained consistent from generation to generation. Today, Chanel is most famous for the little black dress which has become a key item in most womens closets. The company has had many high-profile celebrities as spokesmodels, including Catherine Deneuve, Nicole Kidman，Audrey Tautou, Keira Knightley, and most famously, Marilyn Monroe.Christian Dior, the French brand, which is synonymous with finery women dress. Founded in 1946, the products of it are haute coutures, exclusive suits, including perfumes, furs, scarves, sweaters, underwear, cosmetics, jewelry and shoes. At the 2004 Cannes Film Festival, the actress Kelly Chen who comes from Hong Kong attended the Festival, dressed in Christian Dior evening wear. Only the price of accessories is nearly two million Hong Kong dollars.The achievements of French fashion is unmatched by other countries, French fashion created many internationally fashion brand, and