供应链管理第三版Unit习题与答案 Chapter 4 Designing the Distribution Network in a Supply Chain True/False 1. Distribution occurs between every pair of stages in the supply chain. Answer: True Difficulty: Moderate 2. Distribution only occurs between manufacturing and consumers in the supply chain. Answer: False Difficulty: Moderate 3. Companies in the same industry often select very different distribution networks, because the choice of the distribution network can be used to achieve a variety of supply chain objectives ranging from low cost to high responsiveness. Answer: True Difficulty: Moderate 4. Companies in the same industry should always select similar distribution networks, because their objectives will be similar. Answer: False Difficulty: Moderate 5. A customer always wants the highest level of performance along all dimensions of customer service, including response time, product variety, product availability, customer experience, order visibility, and returnability. Answer: False Difficulty: Moderate 6. A customer does not necessarily want the highest level of performance along all dimensions of customer service, including response time, product variety, product availability, customer experience, order visibility, and returnability. Answer: True Difficulty: Easy 7. Outbound transportation costs per unit tend to be lower than inbound costs, because inbound lot sizes are typically larger. Answer: False Difficulty: Easy 8. Outbound transportation costs per unit tend to be higher than inbound costs, because inbound lot sizes are typically larger. Answer: True Difficulty: Easy 9. Transportation costs are high with drop-shipping because the average outbound distance to the end consumer is large and package carriers are used to shipping the product. Answer: True Difficulty: Easy 10. Transportation costs are low with drop-shipping because the average outbound distance to the end consumer is small. Answer: False Difficulty: Easy 11. The main advantage of in-transit merge over drop-shipping is the somewhat lower transportation cost and improved customer experience. Answer: True Difficulty: Moderate 12. The main advantage of a distribution network with local storage is that it can lower the delivery cost and provide a faster response than other networks. Answer: True Difficulty: Moderate 13. The main advantage of a distribution network with local storage is that it can lower the inventory and facility costs. Answer: False Difficulty: Moderate 14. The major disadvantage of a distribution network with local storage is the increased delivery cost. Answer: False Difficulty: Moderate 15. The major disadvantage of a distribution network with local storage is the increased inventory and facility costs. Answer: True Diff iculty: Easy 16. A distribution network designer needs to consider product characteristics as well as network requirements when deciding on the appropriate delivery network. Answer: True Difficulty: Hard 17. Only niche companies will end up using a single distribution network. Answer: True Difficulty: Easy 18. Most companies are best served by a single distribution network. Answer: False Difficulty: Moderate 19. Distributors add value to a supply chain between a supply stage and a customer stage if there are many small players at the customer stage, each requiring a small amount of the product at a time. Answer: True Difficulty: Moderate Multiple Choice 1. The steps taken to move and store a product from the supplier stage to a customer stage in the supply chain is referred to as a. transportation. b. retailing. c. wholesaling. d. distribution. e. manufacturing. Answer: d Difficulty: Easy 2. Distribution is a key driver of the overall profitability of a firm because a. the addition of distributors only adds cost to the supply chain. b. it directly impacts both the supply chain cost and the customer experience. c. it slows down the responsiveness of the supply chain. d. it cannot be developed as a part of supply chain strategy. e. Distribution is not a key driver of profitability. Answer: b Difficulty: Moderate 3. The choice of the distribution network can be used to achieve supply chain objectives such as a. low cost. b. high responsiveness. c. high cost. d. high responsibility. e. a and b only Answer: e Difficulty: Moderate 4. Companies in the same industry often select very different distribution networks because