2011-2012第二学期期末复习 M4 U1Module4 Unit1 Advertising一、回归课本 （一）词汇部分1.【原句再现】An advertisement uses words and pictures to persuade people to buy a product or service, or to believe in an idea.(P2 L6)【知识要点】persuade的用法persuade vt. 说服；劝服 persuasive adj. 劝导性的，劝诱的；有说服力的。persuasion n.persuade sb 说服某人persuade sb. to do sth./into doing sth. 劝服某人做某事persuade sb. not to do sth./ out of doing sth. 劝服某人不要做某事。形容词为persuade sb. of sth.=convince sb. of sth. 使某人相信某事persuade sb. that. 使某人相信I tried to persuade him to start early, but he didnt listen to me.我尽力去说服他早点出发，但他不听我的。Ipersuaded my father out of smoking.我说服了我父亲戒烟。 Im persuaded that he is honest. 我几乎相信他是诚实的。【诊断练习】用persuade的适当形式填空。Advertisements often provide information and use persuasive language and exciting images to encourage people to buy a product or service or believe in an idea.I made him change his mind by persuasion, not by force.He persuaded me into lending him all my savings.I persuaded him that he was mistaken.2.【原句再现】However, we still must be aware of the skillful methods used in ads to try and sell us things.(P2 L15)【知识要点】aware的用法aware adj. 知道的，明白的，意识到的 unaware adj. 没有发觉的，不知道的 awareness n. 意识，了解be/become aware of 知道，意识到be aware that-clause 意识到注意：A) 常用作表语或补足语，通常不作定语；B) 其修饰语常用well/quite等，而不用very, 表示“很，非常”，如：be well aware of, 表示“非常清楚”。C) be aware 后还可接由wh-词引导的从句，此时of 不可省略；后跟how从句时，of可省可不省。 “be + adj. + of”结构短语常见的还有：be afraid of 害怕 be worthy of 值得be proud of 以为骄傲 be fond of 喜欢 be short of 缺少 be guilty of 犯(某种罪，过失)John has been aware of having done something wrong. 约翰已意识到自己做错了事情。Are you aware that you are sitting on my hat? 你知道你坐在我的帽子上了吗？I dont think people are really aware of just how much it costs. 我认为人们并不真正知道这要花多少钱。I was not aware of the fire. 我没有意识到火。Im quite aware that very few jobs are available. 我很清楚工作机会非常少。Public awareness of the problem will make politicians take it seriously.公众对于这个问题的关注将会使政治家们认真对待它。3. 【原句再现】I recommend that we purchase 10 copies for the library.(P9)【知识要点】recommend/purchase的用法 recommend vt. 推荐，介绍；建议，劝告 recommendation n. 建议，劝告，推荐recommend sth. for 推荐某物作某种用途recommend sb. as 推荐某人做recommend sth. to sb. = recommend sb. sth. 向某人推荐某物recommend doing sth. 建议做某事recommend sb. to do sth. 建议某人做某事recommend that sb. (should) do sth. 建议某人应该做某事It is recommended that sb. (should) do sth. 有人建议某人应该做某事Can you recommend me some new books on this subject? 你能推荐一些有关这个学科的新书给我吗? He recommended reading the book before seeing the film.他建议先看这本书，再去看电影。We recommend that you make time to enjoy simple pleasures. 我们建议你应该抽出时间享受朴素的乐趣。purchase vt. 买,购买；赢得,获得,努力取得；用起重装置举起(或移动) n. 买,购买UC；所购之物CHe purchased this stamp at an auction. 他在拍卖会中购得这枚邮票。 We treasure this dearly purchased victory. 我们珍惜这次以惨重的代价换来的胜利。He worked all summer to save money for the purchase of a piano. 他工作了整个夏天,为的是存钱买架钢琴。He filled the car with his purchases. 他把买的东西装满车子。He got a purchase on a branch until we came to his rescue. 他紧紧抓住一根树枝直到我们把他救下来。 【诊断练习】用recommend的适当形式完成下列句子。I should recommend (建议) you to be careful.The committee recommended raising (建议提高) the age to twenty-one.The publisher recommended that readers (should) not believe (不要相信) the writers unique way of thinking and imagination.Can you recommend me some books to read (推荐给我几本书看)？He made a recommendation（推荐）that the offer of 5% (should)be rejected (应予拒绝).4.【原句再现】The statement tries to fool you into assuming that the toothpaste cures bad breath (P2 L 18)【知识要点】cure的用法cure vt. 治愈，治疗；纠正，改正 n. 治疗，治愈，治疗法cure sb. 为某人治疗cure sb. of +病名 治愈某人的某种疾病cure sb. of bad habits 纠正某人的不良习惯a cure for a disease 某种疾病的治疗方法Antibiotics help to cure many diseases that were formerly fatal. 抗生素有助于治疗许多以前会是致命的疾病。 The best cure for sadness is a big smile. 治疗忧伤的一剂良方就是开怀大笑。She tried every means to cure her child of the bad habit. 她想尽一切办法试图改掉她孩子的这个恶习。 辨析：cure 多指治愈疾病，消除痛苦，改掉恶习、弊端，侧重指结果。可直接跟人或疾病作宾语，也可用于cure sb. of sth. 结构。treat 常指治病，不管结果，侧重动作。常跟人作宾语，与for搭配。【诊断练习】用cure 、treat的适当形式填空A doctor has been sent for to treat him for his headache.The doctor treated his headache with a new drug but didnt cure him.When I left hospital I was completely cured.5.【原句再现】In order to determine your audience, you will need to do a little research.(P18 L10)【知识要点】determine的词组用法determine vt. 决定，确定；（使）下定决心；是的决定因素;形成;影响 determined adj. 坚决的，有决心的 determination n. 决心determine on/upon. 决定determine to do sth. 决定做某事（表示动作）determine sb. to do sth. 使某人下决心做某事determine that. 决心，决定be determined to do sth. 决心做某事（表示状态）be determined that 决心，决定She determined to go t